Display & Video 360 Certification
You’re working on a non-guaranteed deal in Display & Video 360, and your colleague recommends bidding 20% higher than the floor price. In what situation would you consider doing this?
You want to apply frequency management to your deal.
You’re working across multiple publishers within a deal.
You want to guarantee a fixed number of impressions.
You’re paying in different currencies for a global ad campaign.
Correct Answer
You’re paying in different currencies for a global ad campaign.