Your client recently launched a new line of bicycles and created a specific ad for the step-through model. What type of audiences should you use to make sure the ad is shown to people looking to purchase this type of bike?
Custom affinity audience
Target audience
Lifestyle audiences
Custom intent audiences
Correct Answer
Custom intent audiences
Official documentation: https://support.google.com/displayvideo/answer/7583366
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The Display & Video 360 Certification covers Google Marketing Platform's demand-side platform: account structure, inventory sources and deals, audiences, bidding and optimisation, and reporting.
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