AC

An online shoe retailer is looking to create a Performance Max campaign to help drive sales in their trainer category. How should they get started with Performance Max?

Use any Smart Bidding strategy to make bids across channels with AI.
Limit sharing audience data in order to allow AI to operate without human input.
Separate their Google Merchant Center account from their Google Ads account to avoid overlap.
Build strong creatives customized to their sneaker products or offers.

Correct Answer

Build strong creatives customized to their sneaker products or offers.

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About the AI-Powered Performance Ads Certification

The AI-Powered Performance Ads Certification focuses on Google's automated products and how to feed them well: Performance Max, Smart Bidding, broad match and AI-generated assets, plus the measurement foundations that make automation work.

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Related AI-Powered Performance Ads questions

  1. 1An online bicycle retailer wants to create a Performance Max campaign to help them drive sales for a new line of electric bicycles. What first step should they take with Performance Max?
  2. 2An online furniture outlet is hoping to create a Performance Max campaign to help them boost sales for a new line of couches. How should they get started with Performance Max?
  3. 3A retailer is looking to grow their online sales this year. To do so, they plan to experiment with a few campaign optimisations to help them reach more customers. What’s the value of this retailer using campaign experiments to test campaign optimisations?
  4. 4What’s a best practice to follow when creating a Performance Max campaign?
  5. 5Which is a best practice when setting up a Performance Max campaign?
  6. 6When setting up a Performance Max campaign, which is a best practice?