The Measurement Protocol is a standard set of rules for collecting and sending hits to Google Analytics. Using the Measurement Protocol you can
send data to Google Analytics from any web-connected device
send data to Google Analytics from a kiosk or a point of sale system
upload aggregated data tables to Google Analytics
A and B only
A, B, and C
Correct Answer
A and B only
Topics in this question
About the Google Analytics Individual Qualification – Universal Analytics (Retired)
This exam covered Universal Analytics, which Google has shut down.
Exam guide and all 176 Universal Analytics (Legacy) questions →Related Universal Analytics (Legacy) questions
- 1What feature is required to send data from a web-connected device (like a point-of-sale system) to Google Analytics?
- 2Assigning a value to a Google Analytics Goal allows you to do which of the following?
- 3Google Analytics uses which model by default when attributing conversion values in non-Multi-Channel Funnel reports?
- 4Which kinds of hits does Google Analytics track?
- 5What data does Google Analytics prohibit collecting?
- 6Using a standard Google Analytics configuration, which characteristics cannot be used to create a custom segment?