HubSpot SEO CertificationUpdated
What is a pillar page?
A structural strategy to organize the information architecture of your website
A page such as your home page which links out to a large number of other pages on your site
A way to organize a site’s content pages using a cleaner and more deliberate site architecture
A website page that covers a specific topic in depth and is linked to a cluster of related content
Correct Answer
A website page that covers a specific topic in depth and is linked to a cluster of related content
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About the HubSpot SEO Certification
The HubSpot SEO Certification covers the foundations of search engine optimisation: keyword research, on-page optimisation, topic clusters and pillar pages, technical SEO and earning backlinks.
Exam guide and all 73 HubSpot SEO questions →Related HubSpot SEO questions
- 1Chris is a marketing manager at The Pet Box, which offers subscription boxes for pet owners. Chris wants to increase traffic to The Pet Box’s main product page. Right now that page ranks on the second page of search results for their target keyword. Chris has started improving the on-page SEO of the page, optimizing it for their target keyword, and seeking backlinks from popular pet care blogs. In order to track progress towards their goal, which metrics should Chris track?
- 2True or False? The further away a page is from the homepage, the worse it is for that page’s SEO.
- 3When building a relationship with the goal of receiving backlinks, what is the first thing you should do?
- 4What do you need to balance when doing SEO?
- 5Choose all that apply. What does your backlink profile measure?Multiple correct
- 6Choose all that apply. Why are meta descriptions important?Multiple correct