You’re interested in omnibidding, but realize that some categories are offline only. Which of these omnibidding setups is optimal?
Account level
Ad level
Campaign level
Ad group level
Correct Answer
Campaign level
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About the Grow Offline Sales Certification
The Grow Offline Sales Certification covers how Google Ads drives sales that happen away from the website: store visits, phone calls and offline conversion imports, and how to optimise campaigns towards those outcomes.
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- 1You want to try omnibidding, but recognize that some categories are offline only. Which omnibidding setup should you use?
- 2You want to try out omnibidding, but there are certain categories that are offline only. What’s the recommended omnibidding setup?
- 3Which of these automation tools is useful for optimizing online and offline shoppers?
- 4Which of these is a traditional offline advertising channel?
- 5Which of these options is an offline rather than an online advertising channel?
- 6Which of these automation tools can optimize for online as well as offline shoppers?