What would a store marketing or traditional marketing team view as a priority?
Grow in-store sales to franchisees.
Grow digital sales through digital marketing channels.
Grow top-line sales through eCommerce
Grow in-store sales through a range of marketing channels.
Correct Answer
Grow in-store sales through a range of marketing channels.
Topics in this question
About the Grow Offline Sales Certification
The Grow Offline Sales Certification covers how Google Ads drives sales that happen away from the website: store visits, phone calls and offline conversion imports, and how to optimise campaigns towards those outcomes.
Exam guide and all 150 Grow Offline Sales questions →Related Grow Offline Sales questions
- 1What’s a priority for the store marketing or traditional marketing team?
- 2Which of these goals would a store marketing/traditional marketing team prioritize?
- 3You work on the store marketing team for a small hardware company with 10 franchise locations. Each franchisee has a budget they want to use towards promoting their location and driving in-store traffic. What recommendation would you make?
- 4You’re on the store marketing team for a discount store that has 10 franchise locations. Each franchisee has a budget and wants to allocate money toward promoting their location and driving in-store traffic. What recommendation would you make?
- 5You lead a small retailer’s marketing team. They’re expanding on their eCommerce business and plan to open 10 stores within the next few months. Their goal is to grow total sales, both online and in-store. What approach should you take that would help them achieve their goal?
- 6You’re on the marketing team for a small housewares company that has 10 franchise locations. Each franchisee has a budget and wants to spend money to promote their location and drive in-store traffic. What recommendation would you make?