If someone wanted to use creatives to promote an upcoming weekend sale, which of these approaches would you recommend?
Start the campaign a week in advance, then refresh your generic store creative to a sales focused creative the day of the sale.
Start the campaign the day before the sale then, refresh your creative frequently to move from more generic store creative to sales-focused creative.
Start the campaign 2-3 days in advance then, refresh your generic store creative to a sales focused creative the day of the sale.
Start the campaign 2-3 weeks in advance, then refresh your creative from more generic store creative to sales-focused creative.
Correct Answer
Start the campaign 2-3 weeks in advance, then refresh your creative from more generic store creative to sales-focused creative.
Official documentation: https://support.google.com/google-ads/answer/10566644
Topics in this question
About the Grow Offline Sales Certification
The Grow Offline Sales Certification covers how Google Ads drives sales that happen away from the website: store visits, phone calls and offline conversion imports, and how to optimise campaigns towards those outcomes.
Exam guide and all 150 Grow Offline Sales questions →Related Grow Offline Sales questions
- 1There’s an upcoming weekend sale that you want to promote using creatives. What would you recommend?
- 2If you were looking to promote an upcoming weekend sale using creatives, which recommendation should you follow?
- 3Which of these would you need in order to report store visits? Choose two.Multiple correct
- 4For which of these situations would a location extension be preferable to an affiliate location extension?
- 5Which of these is displayed when you use location extensions linked through a Google Business Profile?
- 6For which of these scenarios would an affiliate location extension be useful?