AC

Google Ads Video Certification Questions

Page 9 of 10 · 456 questions

  1. 401Which targeting methods can be used with TrueView ads?
  2. 402What’s the difference between cost-per-click (CPC) bidding and cost-per- view (CPV) bidding?
  3. 403What’s the maximum length a TrueView video ad can be?
  4. 404What is masthead billing based on?
  5. 405Which ad rotation option can’t be used for video campaigns?
  6. 406With YouTube Analytics, you can track metrics on:
  7. 407True or False: YouTube remarketing lists can be used with standard text and display ads.
  8. 408With a Masthead ad, an advertiser can reserve:
  9. 409When is someone added to an advertiser’s video remarketing list?
  10. 410A click on a companion banner:
  11. 411True or False: Video ads may appear in videos marked “Private” on YouTube.
  12. 412True or False: IP address exclusion is not available for TrueView campaigns
  13. 413Sebastien wants to get a good read on how his users are interacting with his videos across different geographies of his target demographic. For example, it would be helpful to know what calls-to-action are driving higher clickthrough rates. In which report of YouTube Analytics would he be able to access this kind of data?
  14. 414A viewer can skip watching a TrueView in-stream ad after:
  15. 415What’s the first step when determining the right video solution for your campaign?
  16. 416TrueView campaigns can help advertisers optimize for:
  17. 417True or False: You can use contextual targeting with videos.
  18. 418Why is average view frequency important to measure?
  19. 419A client who wants to advertise before, during, or after popular videos on the Display Network should:
  20. 420Which of these remarketing lists can be used for a video campaign?
  21. 421True or False: To get full access to YouTube analytics, you need to link your AdWords and YouTube accounts.
  22. 422ads can be created and managed through AdWords.
  23. 423TrueView in-stream ads can appear on:
  24. 424These people are redefining what it means to be a celebrity by being approachable, conversational, and authentic to millions of dedicated followers. They can activate millions of fans with a click of the “publish” button — and some are sharing the spotlight with brands.
  25. 425How can an advertiser calculate the view rate of a video campaign?
  26. 426An advertiser can use a remarketing tag to target people who’ve:
  27. 427How can you launch Google Preferred and/or Mastheads ads?
  28. 428True or False: More than one YouTube account can be linked to a Google Ads account.
  29. 429Yoko wants to re-engage prior customers who’ve visited her YouTube channel but haven’t downloaded the shopping app. What can she identify to make a video remarketing list?
  30. 430What can you use to connect with people based on their purchase intent?
  31. 431Linking a YouTube channel to a Google Ads account lets you:
  32. 432What benefit of advertising with TrueView best serves a new video advertiser hoping to share his niche brand story with just the right audience?
  33. 433Matias is thrilled about including video remarketing in his latest campaign strategy to bolster pre-holiday sales of his company’s new toy release. He is eager to re-engage with his prior customers who are exploring his YouTube content. What benefit of video remarketing meets his need?Corrected
  34. 434If someone clicks a TrueView video discovery ad thumbnail, where do they land?
  35. 435In which TrueView format(s) can an advertiser use a companion banner?
  36. 436If the primary goal for your video campaign is building awareness, what are the KPIs you’d look at?
  37. 437What’s an example of a managed placement for a TrueView in-stream ad?
  38. 438What’s the view rate of an AdWords campaign that shows 10,000 impressions, 900 views, and 300 clicks?
  39. 439If the primary goal for your video campaign is influencing consideration, what are the KPIs you’d look at?
  40. 440What does average view frequency measure?
  41. 441The initial remarketing list size for video campaigns includes users from the past:
  42. 442An advertiser wants to know the minimum amount of money that she must spend on an AdWords campaign. What should you tell her?
  43. 443targeting lets advertisers place ads on specific websites, YouTube videos, and YouTube Partner channels with TrueView ads.
  44. 444To run a TrueView video ad, the video must be uploaded to:
  45. 445If your client wants a specific reach for a specific price on YouTube, you should use:
  46. 446Your agency wants to run an ad campaign that reaches audiences that are hard to find on TV, impacts customers with engaging formats, and allows your team to measure and optimize their campaigns in near real time. Where can you advertise to accomplish all three of these objectives?
  47. 447What are best practices for creating a TrueView in-stream ad?
  48. 448Which should you consider when evaluating the performance of an advertiser’s TrueView campaign for brand awareness?
  49. 449Which is the best tip for optimizing a TrueView video for viewer engagement?
  50. 450You want to plan YouTube media in terms of reach and frequency, talk in terms of GRPs and cost per points. What Google measurement solution will you use?