What is one reason an advertiser would choose YouTube for action?
Over 85% of people search for a product on Google, then use YouTube to learn more about it before they purchase.
Over 65% of people search for a product on Google, then use YouTube to learn more about it before they purchase.
Over 75% of people search for a product on Google, then use YouTube to learn more about it before they purchase.
Over 55% of people search for a product on Google, then use YouTube to learn more about it before they purchase.
Correct Answer
Over 55% of people search for a product on Google, then use YouTube to learn more about it before they purchase.
Topics in this question
About the Google Ads Video Certification
The Google Ads Video Certification is about using YouTube and Google video inventory at every stage of the funnel: picking the right campaign subtype and ad format for awareness, consideration or action, applying creative best practice, and proving impact…
Exam guide and all 456 Google Ads Video questions →Related Google Ads Video questions
- 1An advertiser is launching a Demand Gen campaign with three images in every orientation and one horizontal video. Which additional actions must they take to meet the latest creative variety best practices for optimal performance?Explained
- 2An advertiser wants to engage new users outside of YouTube and increase the reach of their campaigns. What tool should they use?Explained
- 3An eCommerce brand wants to validate its YouTube investment by tracking how ads influence customer sentiment regarding purchase intent. Which tool should they use?Explained
- 4A brand wants to unlock untapped intent and drive high-value action on visual surfaces. Which campaign type fits this?Explained
- 5An advertiser wants to align their brand only with the most trusted creators and top 1% of content on the platform. Which solution allows them to do this?Explained
- 6An advertiser is comparing view-through rates between in-stream and Shorts within a Video view campaign. Why might these numbers look different?Explained