AC

Iryna is creating a six-second bumper ad for YouTube and wants to follow Google’s best practices. She’s planning to use her product in the video along with her company’s jingle. She knows there’s another best practice that has to do with breaking the fourth wall. What does breaking the fourth wall refer to when creating a bumper ad?

Ads with less than a quarter of their time viewed
Ads that have no actors or subjects involved
Ads that offer four different types of discounts
Ads with a person speaking directly to the camera

Correct Answer

Ads with a person speaking directly to the camera

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About the Google Ads Video Certification

The Google Ads Video Certification is about using YouTube and Google video inventory at every stage of the funnel: picking the right campaign subtype and ad format for awareness, consideration or action, applying creative best practice, and proving impact…

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