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Shopping Ads CertificationUpdated

Which of these statements is true of Smart Shopping campaigns?

Smart Shopping campaigns optimize toward a retailer’s business goals by providing manual control over performance optimization, driving simplicity, performance and reach
Smart Shopping campaigns give you complete control over the campaign setup, ad, and bidding.
Smart Shopping campaigns provide the options of adding manual input and advanced machine learning.
Smart Shopping campaigns optimize toward a retailer’s business goals through the use of machine learning across Google’s suite of ad networks, driving performance, simplicity, and reach.

Correct Answer

Smart Shopping campaigns optimize toward a retailer’s business goals through the use of machine learning across Google’s suite of ad networks, driving performance, simplicity, and reach.

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About the Shopping Ads Certification

The Shopping Ads Certification checks that you can run retail campaigns end to end: product data in Merchant Center, linking it to Google Ads, and choosing between Standard Shopping and Performance Max to drive sales and value.

Exam guide and all 447 Google Ads Shopping questions →

Related Google Ads Shopping questions

  1. 1Which of these statements is true of Performance Max campaigns? (See How do Smart Shopping campaigns work?)
  2. 2If you’re preparing for the Google Ads Shopping Certification , it’s essential to understand the evolution from Smart Shopping campaigns to Performance Max — a shift that Google itself is pushing. In the exam, you’ll often be asked: In this article, you’ll get a clear comparison between the two, informed by real exam-style logic. Smart Shopping campaigns were designed to automate : They combine Standard Shopping Ads with Display remarketing , and require minimal inputs from the advertiser.Multiple correct
  3. 3How do Smart Shopping campaigns work?
  4. 4In which two ways can you upgrade all your Smart Shopping campaigns to Performance Max at once? Choose two. Select 2 Correct ResponsesMultiple correct
  5. 5Smart Shopping campaigns simplify campaign management by automating which of the following? Select All Correct Responses
  6. 6Which of these components are optimized automatically with a Smart Shopping campaign?