Shopping Ads CertificationUpdated
Shopping campaigns use:
Shopping ads created from product data in Google Merchant Center
B) Ads performing local and nearby services
C) Keyword-targeted rich media ads
D) A combination of text ads and Product Listing Ads formats
Correct Answer
Shopping ads created from product data in Google Merchant Center
Official documentation: https://support.google.com/merchants/answer/2660968?hl=en
Topics in this question
About the Shopping Ads Certification
The Shopping Ads Certification checks that you can run retail campaigns end to end: product data in Merchant Center, linking it to Google Ads, and choosing between Standard Shopping and Performance Max to drive sales and value.
Exam guide and all 447 Google Ads Shopping questions →Related Google Ads Shopping questions
- 1If you’re preparing for the Google Ads Shopping Certification , it’s essential to understand the evolution from Smart Shopping campaigns to Performance Max — a shift that Google itself is pushing. In the exam, you’ll often be asked: In this article, you’ll get a clear comparison between the two, informed by real exam-style logic. Smart Shopping campaigns were designed to automate : They combine Standard Shopping Ads with Display remarketing , and require minimal inputs from the advertiser.Multiple correct
- 2How do Smart Shopping campaigns work?
- 3You are advising someone on the difference between Performance Max campaigns and Standard Shopping campaigns. What could you tell them that would accurately convey Performance Max campaigns’ benefits?
- 4Which of these statements is true of Performance Max campaigns? (See How do Smart Shopping campaigns work?)
- 5How do Standard Shopping and Performance Max campaigns differ in their approaches to reaching customers?
- 6You’d like to promote your products across Google’s platform but aren’t sure whether a Performance Max campaign would help you more than a Standard Shopping campaign. Which statement is true about Performance Max campaigns?