Shopping Ads CertificationUpdated
Which setting in a Smart Shopping campaign will help you know the value of acquiring new customers?
Optimize for store visits
Click-through rate
Enhanced cost-per-click (eCPC)
Target return on ad spend (tROAS)
Correct Answer
Target return on ad spend (tROAS)
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About the Shopping Ads Certification
The Shopping Ads Certification checks that you can run retail campaigns end to end: product data in Merchant Center, linking it to Google Ads, and choosing between Standard Shopping and Performance Max to drive sales and value.
Exam guide and all 447 Google Ads Shopping questions →Related Google Ads Shopping questions
- 1If you want to know the value of acquiring new customers, which setting in a Smart Shopping campaign will help you do that?
- 2Which Smart Shopping campaign setting will help you determine the value of acquiring new customers?
- 3How do Smart Shopping campaigns work to maximize conversion value while simplifying campaign management across networks, leveraging machine learning?
- 4Glenn’s new business is growing slowly, but he’s worried about cash flow. How can Smart Shopping campaigns help Glenn’s business?
- 5Your client wants to run on Smart Shopping campaigns and use Maximize Conversion Value as a bid strategy. The client also wants to set a secondary bid strategy. Which secondary bid strategy should they select?
- 6If you were advising a client who wanted to run on Smart Shopping campaigns and use Maximize Conversion Value as a bid strategy, which secondary bid strategy should you advise them to choose?