Shopping Ads CertificationUpdated
What’s one way to use Google’s data across all platforms, to increase your retail company’s performance and profitability?
Identify profitable geographical regions for new stores.
Create insightful and popular video promotions.
Build e-mail lists for marketing to new customers.
Personalize the customer experience wherever they may be searching.
Correct Answer
Personalize the customer experience wherever they may be searching.
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About the Shopping Ads Certification
The Shopping Ads Certification checks that you can run retail campaigns end to end: product data in Merchant Center, linking it to Google Ads, and choosing between Standard Shopping and Performance Max to drive sales and value.
Exam guide and all 447 Google Ads Shopping questions →Related Google Ads Shopping questions
- 1You work at an agency and manage several retail accounts in Google Ads. One of your clients is new to Shopping Ads and would like to track performance by product category (ex: apparel) and gender. The client is passing the required and optional attributes for apparel in the product feed. Which recommendation would you make to their campaign structure to achieve granular reporting?
- 2Standard Shopping ads provide a more targeted reach, while Performance Max accesses a wider audience across all of Google’s inventory through the use of AI technology.
- 3You’d like to promote your products across Google’s platform but aren’t sure whether a Performance Max campaign would help you more than a Standard Shopping campaign. Which statement is true about Performance Max campaigns?
- 4You’re using Smart Shopping campaigns to run across Google platforms including Google Search, YouTube, and Google Images. Which of these benefits would you gain with Smart Shopping campaigns?
- 5You’re using Smart Shopping campaigns to run across Google platforms, such as Google Search, Google Images, and YouTube. In this scenario, what’s a benefit that you gain with Smart Shopping campaigns?
- 6When you use Smart Shopping campaigns to run across Google platforms including YouTube, Google Search, and Google Images, which of these benefits do you gain?