Shopping Ads CertificationUpdated
When you use Smart Shopping campaigns to run across Google platforms including YouTube, Google Search, and Google Images, which of these benefits do you gain?
Viewable cost per impression (CPM)
Maximize conversion value
Enhanced cost-per-click (eCPC)
Target return on ad spend (tROAS)
Correct Answer
Target return on ad spend (tROAS)
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About the Shopping Ads Certification
The Shopping Ads Certification checks that you can run retail campaigns end to end: product data in Merchant Center, linking it to Google Ads, and choosing between Standard Shopping and Performance Max to drive sales and value.
Exam guide and all 447 Google Ads Shopping questions →Related Google Ads Shopping questions
- 1You’re using Smart Shopping campaigns to run across Google platforms including Google Search, YouTube, and Google Images. Which of these benefits would you gain with Smart Shopping campaigns?
- 2You’re using Smart Shopping campaigns to run across Google platforms, such as Google Search, Google Images, and YouTube. In this scenario, what’s a benefit that you gain with Smart Shopping campaigns?
- 3You’re using Performance Max campaigns to run across Google platforms including Google Search, YouTube, and Google Images. Which of these benefits would you gain with Performance Max?
- 4You’re using Performance Max campaigns to run across Google platforms, such as Google Search, Google Images and YouTube. In this scenario, what’s a benefit that you gain with Performance Max?
- 5Which benefit do you get from using Performance Max campaigns to run across Google platforms including YouTube, Google Search, and Google Images?
- 6Which of these choices would make a good secondary bid strategy for a client who wanted to run on Smart Shopping campaigns and use Maximize Conversion Value as a bid strategy?