A business is upgrading from Dynamic Search Ads to AI Max for Search. What happens to their existing dynamic ad groups during this voluntary upgrade?
Correct Answer
The ad groups convert to standard ad groups using responsive ads.
Why is this the correct answer?
During the upgrade, the ad groups convert to standard ad groups using responsive ads. Dynamic Search Ads worked by crawling the website and generating headlines and landing pages for searches without keywords. AI Max carries that capability forward inside standard Search campaigns, where keywordless matching and text customization achieve the same outcome with more control and better creative flexibility. So the dynamic ad groups are not deleted or moved: they become standard ad groups running responsive search ads, keeping their place in the account. Knowing this makes the upgrade far less daunting. Campaign history and structure are preserved, which matters because Smart Bidding depends on accumulated performance data, and the advertiser continues to manage everything in the same campaigns rather than rebuilding from scratch in new ones.
Why are the other options wrong?
The ad groups remain the same but with higher bids.
The ad groups do change type, and the upgrade does not simply raise bids. Bidding remains governed by the campaign's strategy and targets.
The ad groups are paused and moved to a separate account.
Nothing is moved to a separate account. The upgrade happens within the existing account and campaigns.
The ad groups are deleted and replaced with new campaigns.
Deleting the ad groups would discard performance history, which is exactly what the upgrade path avoids.
Real-world example
A retailer with 40 Dynamic Search Ad groups upgrades to AI Max. The groups become standard ad groups with responsive search ads, campaign history stays intact, and the team keeps its existing negative keyword lists and URL exclusions rather than rebuilding them.
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About the Google Ads Search Certification
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Exam guide and all 213 Google Ads Search questions →Related Google Ads Search questions
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