AC

You are designing a mobile web site for a company called PoliticalNews.com. It’ll be the primary showcase of their political news service. The website’s design must include access through mobile devices. To make sure that customers have a good experience with the PoliticalNews.com web site, what should be the primary marketing goal?

To encourage the user to spend hours browsing products on your site
That site users leave positive reviews about products on the site
That the customer tells all of their friends about your site
To present your brand as if the customer walked into your store

Correct Answer

To present your brand as if the customer walked into your store

About the Google Ads Conversion Optimization Certification

The Conversion Optimization Certification covers what happens after the click: landing page experience, mobile speed, reducing friction in forms and checkouts, and testing changes that lift conversion rate.

Exam guide and all 142 Conversion Optimization questions →

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