Search Ads 360 Certification

If you have a set budget to spend on a campaign and you still hope to gain a good return on investment (ROI), what should you set up in Search Ads 360’s Performance Center to reach that goal?

4 answer options

You’re hoping to maximize conversions at a specific target spend in Search Ads 360. What bidding strategy should you use?

4 answer options

Your client, a manufacturer of camping equipment, wants to maximize conversions at a specific target spend. What would their Search Ads 360 bidding strategy be?

4 answer options

Within Search Ads 360, where should you look to decide how to allocate your quarterly budget across each product and across each one of your campaigns?

4 answer options

To figure out how to allocate a quarterly budget across each product and across each campaign, where within Search Ads 360 would you look?

4 answer options

Your luxury retail client wants to plan, budget, manage spend, and understand their campaign’s success while using Search Ads 360. What tool should they use to achieve those goals?

4 answer options

What tool in Search Ads 360 allows you to plan, budget, manage your spend, and understand your campaign’s success?

4 answer options

One of your clients, a jewelry designer, wants to view their Search Ads 360 campaign and understand how the reporting was set up for their business. What would they need to set up in their account to access that information?

4 answer options

To access the reporting for how your business organization was created in a Search Ads 360 campaign, what should you set up within your account?

4 answer options

If you realize that Search Ads 360 is defaulting to a basic linear attribution model you previously generated instead of using the data-driven model you set up last week, how might you explain that occurrence?

4 answer options

Search Ads 360 suddenly starts defaulting to a previously generated basic linear attribution model to track conversions instead of using the data-driven attribution model you set up last week. Why might that be happening?

4 answer options

While working with your athleisure client, you learn that they want to know what yoga pants are driving the most sales. What would you set up in the Floodlight column of Search Ads 360 to obtain more info about their conversions before the start of the holiday shopping season?

4 answer options

What should you set up within the Floodlight column of Search Ads 360 to find more information about conversions?

4 answer options

If your customer’s main goal is brand exposure, what Search Ads 360 brand strategy would they set up?

4 answer options

While working with your client who designs sneakers, you learn that their main priority is brand exposure. In Search Ads 360, what brand strategy should you set up to help your client achieve that goal?

4 answer options

Your retail client wants to know how many Facebook accounts can be linked to Search Ads 360 at a time. What’s your response?

4 answer options

A Search Ads 360 campaign can only have a set number of bid strategies. What’s that amount?

3 answer options

Your bridal design client wants to know how many bid strategies their Search Ads 360 campaign can have. What number do you tell them?

4 answer options

Search Ads 360 is a marketing management tool that lets you accomplish which of the following tasks?

4 answer options

You have a new client who wants to know what Search Ads 360 does. How would you explain this marketing management tool?

5 answer options