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Google Video Advertising Certification

Learn YouTube advertising, video campaign types, bidding, and brand safety

404 practice questions

Page 3 of 21

41

You want to enter keywords based on interest or behaviors for your Google Video campaign. What audience solution should you use?

4 answer options

42

What audience solution should you use to reach home docor enthusiasts with your Google Video campaign?

4 answer options

43

What audience solution should you use for your Google Video campaign to reach people who are actively looking to buy certain products or services in the near future so you can grow consideration and interest for your brand?

4 answer options

44

Which of the following accurately summarizes the streaming trend that YouTube advertisers should understand?

4 answer options

45

You’re setting up a video action campaign to convert intent to action. How should you approach your audience strategy?

4 answer options

46

You want to run a video action campaign starting with lower-funnel audiences, then expanding. What combination best aligns to that approach?

4 answer options

47

For potential customers in decision-making moments, what video ad formats are optimized to drive action and make it easier for them to take meaningful actions that can be measured?

4 answer options

48

Which of the following video ad formats are optimized for engagement and designed to help customers think of you first when they’re looking to buy?

4 answer options

49

What video ad formats are optimized to drive action among potential customers in decision-making moments, making it easier for them to take meaningful actions that you can measure?

4 answer options

50

If looking for video ad formats that are optimized for engagement and designed to help customers think of you first when they’re looking to buy, which of the following two should you choose?

4 answer options

51

What type of Google Video campaign should you use if your goal was to increase purchase intent for your products?

4 answer options

52

What type of Google Video campaign should you use if your goal was to increase retention and loyalty for your brand?

4 answer options

53

You’re creating a video ad with a purpose to ask people to take action on your website. What technique should you use in your video ad?

4 answer options

54

When optimizing a campaign to drive conversions faster, what action should you take?

4 answer options

55

To drive maximum reach on a minimum budget, what mix of awareness ad formats would you use?

4 answer options

56

Mixing video ad formats is a good idea — you know that. But if your goal is to drive maximum reach on a minimum budget, what mix of awareness ad formats would you use?

4 answer options

57

Mixing video ad formats is a good idea — you know that. If your goal is to drive maximum reach and video completions, what mix of video ad formats would you use?

4 answer options

58

You know that mixing video ad formats is a good idea, but you aren’t sure which mix is most appropriate for your goal of driving maximum reach and video completions. What mix of awareness ad formats should you use?

4 answer options

59

You know that mixing video ad formats is a good idea, but you aren’t sure which mix is most appropriate for your goal of driving maximum reach on a minimum budget. What mix of awareness ad formats should you use?

7 answer options

60

Which one of Google’s data-driven marketing tools is a collection of case studies from Google’s best advertising campaigns?

4 answer options