Google Video Advertising Certification
You’re creating a video ad with a purpose to ask people to take action on your website. What technique should you use in your video ad?
Provide multiple options for how viewers can take action.
Include a specific call-to-action (CTA).
Keep audio to a minimum so viewers focus on the call-to-action (CTA).
Include a generic call-to-action (CTA).
Correct Answer
Include a specific call-to-action (CTA).