Google Video Advertising Certification
You want to run a video action campaign starting with lower-funnel audiences, then expanding. What combination best aligns to that approach?
You should start with your data segments, then expand to Affinity Audiences.
You should start with your data segments, then expand to Customer Match.
You should start with Customer Match, then expand to Affinity Audiences.
You should start with Customer Match, then expand to your data segments. (This option should be correct as per the article .)
Correct Answer
You should start with Customer Match, then expand to Affinity Audiences.