Which TrueView ad format is billed by CPA?
TrueView for reach
TrueView discovery
TrueView in-stream
TrueView for action
Correct Answer
TrueView for action
Topics in this question
About the Google Ads Video Certification
The Google Ads Video Certification is about using YouTube and Google video inventory at every stage of the funnel: picking the right campaign subtype and ad format for awareness, consideration or action, applying creative best practice, and proving impact…
Exam guide and all 456 Google Ads Video questions →Related Google Ads Video questions
- 1TrueView in-stream and TrueView discovery ads can be bought on a cost-per-view (CPV). TrueView for reach is billed by CPM on impression. Which TrueView ad format is billed by cost-per-acquisition (CPA)?
- 2An advertiser is launching a new Demand Gen campaign using target CPA bidding with a goal of $15 per conversion. To allow for sufficient conversion volume for AI optimization and avoid an underperforming, budget-constrained campaign, what's the minimum daily budget they should set?Explained
- 3A marketing team is worried about manually adjusting their format mix during a campaign. How does Google AI assist in Video reach campaigns?Explained
- 4A marketer wants to know which of two different video lengths drives a stronger CPA for their campaign. To do this, what should they set up?Explained
- 5Which TrueView ad format is billed on a CPM basis?
- 6An eCommerce brand wants to validate its YouTube investment by tracking how ads influence customer sentiment regarding purchase intent. Which tool should they use?Explained