AC

Following are the right matches of YouTube customers with Google Audience signals. It helps advertisers connect with that customer. PLEASE VIEW THE ANSWERS CAREFULLY

Select all correct answers

People who answer forum questions about horses — Custom Affinity audiences
People who read reviews on car stereos — In-Market audiences
People who frequently go on cruises — Consumer Patterns
People who have recently retired — Life Event

Correct Answers

People who answer forum questions about horses — Custom Affinity audiences

People who read reviews on car stereos — In-Market audiences

People who frequently go on cruises — Consumer Patterns

People who have recently retired — Life Event

Topics in this question

About the Google Ads Video Certification

The Google Ads Video Certification is about using YouTube and Google video inventory at every stage of the funnel: picking the right campaign subtype and ad format for awareness, consideration or action, applying creative best practice, and proving impact…

Exam guide and all 456 Google Ads Video questions →

Related Google Ads Video questions

  1. 1Ramone’s client is allocating some of her advertising budget to YouTube to take advantage of Affinity Audiences. She wants to know more about Affinity Audiences before committing any resources. Which of the following isn’t a step Google uses to build an Affinity Audience for YouTube?
  2. 2Dan owns a farm supply store that sells plows to farmers. His suppliers released a new plow, and he wants to get the word out to his existing customers using google ads. He’s got the information needed to create a customer match audience, but he’s not sure where he needs to upload this information. Where does Dan upload customer information, such as e-mail addresses, to start the customer match process?
  3. 3Myra’s newest client uses a CRM to keep track of customer information. They’d like to use this data to engage past customers with a YouTube campaign promoting their newest product line. Which intent audience solution on YouTube should Myra select for this campaign?
  4. 4Drew’s newest client has heard a great deal about the effectiveness of YouTube’s audience solutions, but he’s still not convinced it’s right for his business. He wants to know why an advertiser would choose to include YouTube audience solutions in a campaign. What are three reasons advertisers would choose YouTube audience solutions?
  5. 5Janine recommends using a Customer Match audience on YouTube so a client can reach existing customers. Where does Janine upload customer information, such as e-mail addresses, to start the Customer Match process?
  6. 6Mira explained to a new client how YouTube can help brands reach the most attractive customers and prospects by helping them tap into real-time data and powerful signals to be more effective storytellers. Which other benefit of YouTube audience solutions should she mention?