What information can YouTube Analytics provide about where people are watching your videos?
Engagement and drop-off
Bounce rate and sessions
Date of visit and restarts
Traffic source and device
Correct Answer
Traffic source and device
Topics in this question
About the Google Ads Video Certification
The Google Ads Video Certification is about using YouTube and Google video inventory at every stage of the funnel: picking the right campaign subtype and ad format for awareness, consideration or action, applying creative best practice, and proving impact…
Exam guide and all 456 Google Ads Video questions →Related Google Ads Video questions
- 1What can YouTube Analytics tell you about what people are watching on your client’s channel?
- 2YouTube Analytics can show you the aggregated totals of the minutes people spent viewing a video over time. Which report provides this information?
- 3Amy’s latest YouTube advertising campaign was a tremendous success. She saw more activity than she anticipated, but she’s not certain where all of it came from. She knows this data would help her improve her future performance. How can Amy get the information she needs from YouTube Analytics?
- 4An eCommerce brand wants to validate its YouTube investment by tracking how ads influence customer sentiment regarding purchase intent. Which tool should they use?Explained
- 5A brand is worried about whether people remember their campaigns. Which metric within a Brand Lift study directly measures this?Explained
- 6A media planner needs to forecast reach and allocate budget across multiple YouTube ad formats for an upcoming campaign. Which Google Ads tool is specifically designed for this purpose?Explained