Shopping Ads CertificationUpdated
Which of the following Shopping campaign goals would you choose if your aim was to engage with shoppers who are close to making a purchase decision?
Lead
Awareness
Website traffic
Sales
Correct Answer
Sales
Topics in this question
About the Shopping Ads Certification
The Shopping Ads Certification checks that you can run retail campaigns end to end: product data in Merchant Center, linking it to Google Ads, and choosing between Standard Shopping and Performance Max to drive sales and value.
Exam guide and all 447 Google Ads Shopping questions →Related Google Ads Shopping questions
- 1You’re setting up a Shopping campaign but aren’t sure which campaign goal to select. You’d like to engage with shoppers who are close to making a purchase decision. Which goal should you select?
- 2You’re setting up a Shopping campaign in hopes of engaging with shoppers who are close to making a purchase decision. Which campaign goal best represents what you’re trying to accomplish?
- 3Which two product attributes are shown in Google Shopping campaign ads to help engage potential customers with relevant information? (Choose two.)Multiple correct
- 4You’ve owned a successful online retail business for 10 years. Recently, shopping behaviour has shifted, and shoppers are buying less each time. The product and marketing strategy hasn’t changed. Which two actions should you take? Choose two.Multiple correct
- 5What are two bidding strategies that you can use in your Standard Shopping campaign? Choose two. Select 2 Correct ResponsesMultiple correct
- 6You’ve operated a successful online retail business for a decade without changing your product and marketing strategy. You’ve observed a recent trend, though—shoppers are buying less each time they make a purchase. Which actions should you take? Choose two. Select 2 Correct ResponsesMultiple correct