AC
Shopping Ads CertificationUpdated

A client is using manual bidding for its Shopping campaign and you decide to use target return on ad spend (ROAS) to take advantage of AdWords’ automated bidding features

Google Display Advertising Exam – All Q&As
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Google Display Advertising Exam – All Q&As

Official documentation: https://support.google.com/adwords/answer/6309035

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About the Shopping Ads Certification

The Shopping Ads Certification checks that you can run retail campaigns end to end: product data in Merchant Center, linking it to Google Ads, and choosing between Standard Shopping and Performance Max to drive sales and value.

Exam guide and all 447 Google Ads Shopping questions →

Related Google Ads Shopping questions

  1. 1Viktor will be using Revenue-focused bidding strategy. Because he has been tracking the conversions in his Display campaign for the last 30 days. He’s had 24 conversions over that time, and plans to use target return on ad spend (ROAS) as his automated bidding strategy.
  2. 2The Google Ads Shopping Certification is more technical than most expect. Rather than creative ad copy or bidding theory, it tests your grasp of product feeds , merchant center requirements , campaign types , and automation strategies like Performance Max and Smart Shopping. In this guide, we’ll break down the actual exam structure using the question types from your own exam dataset, so you can focus your preparation where it counts. What you must know:Multiple correct
  3. 3Which type of automated bidding strategy is Target return on ad spend (ROAS)?
  4. 4What are two features of a Standard Shopping campaign? Choose two. Select 2 Correct ResponsesMultiple correct
  5. 5A marketer is keeping track of the revenue generated by his campaign. He wants to see a specified return-on-investment for his monthly ad spend. Which type of automated bidding strategy will meet his needs?
  6. 6What are two means of upgrading all of your Smart Shopping campaign to Performance Max at once? Choose two. Select 2 Correct ResponsesMultiple correct