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Search Ads 360 Certification

Manage large-scale search campaigns across engines with SA360

218 practice questions

Page 11 of 11

201

How often is Google Ads, Bing Ads, and Baidu data refreshed in Search Ads 360?

4 answer options

202

What does it mean when the “Stop sync” button is greyed out?

4 answer options

203

If an engine account is set to a different currency than an advertiser, metrics will appear in what currency when scoped to the engine level?

4 answer options

204

What feature is used to track unsupported ad types that specify their own landing page or Google Display Network and Gmail promoted campaigns?

4 answer options

205

Which two methods can be used to send an Executive report to a user with no access to Search Ads 360? (select two)Select All Correct Responses

4 answer optionsMultiple correct

206

What attribution model assigns all credit to the last click on a paid search ad before a conversion?

4 answer options

207

What feature may be used to edit custom Floodlight variable data?

4 answer options

208

What feature provides audience lists to Display & Video 360 or Google Ads based on search clicks recorded by Search Ads 360?

4 answer options

209

What could prevent Inventory Management from making changes to a campaign?

4 answer options

210

Which two changes does an advertiser manager have permission to make to an advertiser account? (select two)

4 answer optionsMultiple correct

211

Which attribute may be used to upload paid search offline conversions via the Campaign Manager API?

4 answer options

212

Which three frequencies can be scheduled for reports? (select three)

4 answer optionsMultiple correct

213

Data Exclusion events exclude data for a minimum of how many hours?

4 answer options

214

What Floodlight tag measures purchases and revenue on a website?

4 answer options

215

During the first week of an active bid strategy, which two changes can potentially impact the learning period? (select two)

4 answer optionsMultiple correct

216

At which three levels can bid strategies be applied? (select three)

4 answer optionsMultiple correct

217

When setting a CPA, ERS, or ROAS target for a bid strategy, how much conversion history should be considered?

4 answer options

218

Which three features can be used to integrate offline conversion data?(select three)

3 answer optionsMultiple correct