When setting a CPA, ERS, or ROAS target for a bid strategy, how much conversion history should be considered?
2 weeks
3 months
1 week
3-4 weeks
Correct Answer
3-4 weeks

Question

When setting a CPA, ERS, or ROAS target for a bid strategy, how much conversion history should be considered?

Accepted Answer

3-4 weeks

Answer

2 weeks

Answer

3 months

Answer

1 week