HubSpot Inbound Marketing Certification
Learn inbound methodology, content marketing, social media, and email marketing
51 practice questions
Page 3 of 3
What is the drawback to using the last touch attribution model?
4 answer options
What are some ways you can deliver personalized experiences to your visitors? Select all that apply.
4 answer optionsMultiple correct
What is a buyer persona?
4 answer options
What is A/B testing?
4 answer options
What is an attribution model?
4 answer options
What is the difference between the buyer’s journey and customer journey?
4 answer options
What question can help define your awareness stage?
4 answer options
What role can attribution play in your reporting strategy? Select all that apply.
4 answer optionsMultiple correct
Blogging, SEO, and social publishing are key pieces to any marketer’s strategy. Which phase of your flywheel can benefit from the implementation of these three strategies?
4 answer options
Database segmentation, marketing automation, and multichannel communication are examples of strategies that happen at which stage of your marketing flywheel?
4 answer options
Buying insights reveal all of the following EXCEPT:
4 answer options