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Grow Offline Sales Certification

Drive in-store visits and offline conversions through Google Ads

150 practice questions

Page 5 of 8

81

Which of these budget and time parameters should you follow when running a Performance Max for store goals campaign?

4 answer options

82

How would you calculate a store visit’s value to your business?

4 answer options

83

For which of these scenarios would an affiliate location extension be useful?

4 answer options

84

Which of these benefits can Local Inventory Ads provide?

4 answer options

85

What’s a benefit of pickup later?

4 answer options

86

What’s the benefit of utilizing pickup later?

4 answer options

87

Data from store visits is validated through a panel of volunteer Google Opinion Rewards participants. How many volunteer participants are there?

4 answer options

88

How many Google Opinion Rewards participants volunteer for panels that validate store visits?

4 answer options

89

How does a control group function in an experiment?

4 answer options

90

What’s the role of the control group?

4 answer options

91

What’s a control group?

4 answer options

92

What’s the drawback of optimizing only for online conversions?

4 answer options

93

What might you miss out on if you optimize for online conversions exclusively?

4 answer options

94

You own a local boutique and are looking to create a product-specific landing page, which is required by Local Inventory Ads. Which feature would allow you to advertise your products on Local Inventory Ads?

4 answer options

95

You own a small music shop and want to create a product-specific landing page as required by Local Inventory Ads. Which of these features would allow you to advertise your products on Local Inventory Ads?

4 answer options

96

Which of these are reported as local actions?

4 answer options

97

Which of these engagements would be reported as local actions?

4 answer options

98

You’re the proprietor of a small candy shop and want to learn about customers’ journeys from ad engagement to in-store visit. Which metric should you use?

4 answer options

99

You run a small skateboard accessories shop and want to learn about customers’ journeys from ad engagement to in-store visit. Which metric should you use?

4 answer options

100

How do Omnichannel customers behave when making a purchase?

4 answer options