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Google Shopping Ads Certification

Master Shopping campaigns, product feeds, Merchant Center, and Performance Max

460 practice questions

Page 3 of 23

41

Which three of the following benefits does a Performance Campaign offer? Choose three. Select 3 Correct Responses

4 answer optionsMultiple correct

42

You are advising someone on the difference between Performance Max campaigns and Standard Shopping campaigns. What could you tell them that would accurately convey Performance Max campaigns’ benefits?

4 answer options

43

Which of these statements about Performance Max campaigns is accurate?

4 answer options

44

You’ve operated a successful online retail business for a decade without changing your product and marketing strategy. You’ve observed a recent trend, though—shoppers are buying less each time they make a purchase. Which actions should you take? Choose two. Select 2 Correct Responses

4 answer optionsMultiple correct

45

Which of these choices would make a good optional secondary bid strategy for a client who wanted to run on Performance Max using Maximize Conversion Value as their bid strategy?

4 answer options

46

What will happen if you try to upload a feed in Google Merchant Center that does not have availability for each product?

4 answer options

47

Which of these marketing objectives does Performance Max for Retail rely upon?

4 answer options

48

Which of these is a benefit of Shopping Ads?

4 answer options

49

Which of these statements is true of Performance Max campaigns? (See How do Smart Shopping campaigns work?)

4 answer options

50

Which of these are ways you can help build a better consumer experience to drive action? Choose three. Select 3 Correct Responses

5 answer optionsMultiple correct

51

Which type of automated bidding strategy is Target return on ad spend (ROAS)?

4 answer options

52

Which Performance max campaign setting will help you determine the value of getting new customers?

4 answer options

53

Which of these are ways Shopping helps you reach your goals? Choose three. Select 3 Correct Responses

5 answer optionsMultiple correct

54

Using the Performance Planner on a monthly basis allows you to optimize which two aspects of an account? (Choose two.)

3 answer optionsMultiple correct

55

Which two of the following are options for checking out when shoppers purchase an item? Choose two.

4 answer optionsMultiple correct

56

You’ve owned a successful online retail business for a decade. Though the product and marketing strategy hasn’t changed, shoppers’ behavior has changed—they tend to be buying less and less with each transaction. Which two actions should you take? Choose two. Select 2 Correct Responses

4 answer optionsMultiple correct

57

How do Standard Shopping and Performance Max campaigns differ in their approaches to reaching customers?

4 answer options

58

What happens if you violate Google policy?

4 answer optionsMultiple correct

59

Amanda is the marketing manager for a plant nursery. She has a large number of campaigns and needs help keeping her bids relevant every day. How can automated bidding help her?

4 answer options

60

What are two means of upgrading all of your Smart Shopping campaign to Performance Max at once? Choose two. Select 2 Correct Responses

4 answer optionsMultiple correct