You manage your company’s Google Search Ads campaign. You also regularly review the optimization score to help you make your Google Search campaign as effective as possible. How can you use the optimization score to refine your campaign?

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Accepted Answer

You can discover how well your campaign is being optimized to perform at its fullest potential.

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You can compare your website’s popularity to others to better understand your market share.

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You can compare how effective your ad text creative is vs. other ads to find ways to improve.

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You can learn about your website’s network performance and find opportunities to optimize.