Display & Video 360 Certification
You’re running a campaign for your client’s shape-wear products. It includes many Programmatic Guaranteed deals that are frequency managed at the campaign level. While monitoring your deals in Display & Video 360, you notice that one of the deals recently passed on 10,000 bid requests. How could this affect your campaign?
You can now decrease your campaign’s unique reach.
You can now increase ad exposure to the same users.
You can now decrease impressions in certain regions.
You can now reinvest your budget to reach new users.
Correct Answer
You can now reinvest your budget to reach new users.