AC
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Campaign Manager 360 Certification

Learn ad serving, trafficking, creative management, and reporting in CM360

CM360Ad ServingTraffickingFloodlight

220 practice questions

Page 1 of 11

1

What are three benefits of using Internal Redirect tags? (select three)

4 answer optionsMultiple correct

2

What settings are required to give a user reporting access for a single advertiser?

4 answer options

3

What ad setting ensures a qualified user will always be served a city-targeted ad first over a country-targeted ad when both ads are assigned to the same placement?

4 answer options

4

What are two Video Verification metrics? (select two)

4 answer optionsMultiple correct

5

Counters and Total Interactions metrics are available for which type of creatives?

4 answer options

6

What ad setting limits the number of times that ad can be shown to a particular user?

4 answer options

7

Which three workflows can be used to make bulk edits? (select three)Select All Correct Responses

4 answer optionsMultiple correct

8

What level is used to calculate conversions if the lookback window differs between objects?

4 answer options

9

At what level can landing pages be set, so they are the same across multiple ads?

3 answer options

10

Where would purchased inventory for a campaign be entered in Campaign Manager?

4 answer options

11

When using a placement media cost cap, what will happen once the cap is reached?

4 answer options

12

When assets are added to an existing creative, where will these updates be reflected?

4 answer options

13

What does an “execution channel” represent in the Planning process?

4 answer options

14

To target multiple Campaign Manager IDs within one cell of a feed, what character is used to separate IDs?

4 answer options

15

What must a Floodlight tag include to capture product data alongside a conversion?

4 answer options

16

Which conditions must be true in order to designate an advertiser as a “child”?Select All Correct Responses

4 answer optionsMultiple correct

17

Which two methods count impressions on site-served creatives? (select two)Select All Correct Responses

4 answer optionsMultiple correct

18

Where in Campaign Manager can the Site ID(s) require to push placements to Display & Video 360 be found?

4 answer options

19

In the Insights tab in Reporting, which two cards show a snapshot of performance? (select two)Select All Correct Responses

4 answer optionsMultiple correct

20

If a publisher serves a placement tag after the campaign end date, what ad will serve?

4 answer options