Amazon Ads Campaign Optimization Certification
When should you reallocate your ad budget?
When you want to increase for low-performance/decrease for high-performance products or campaigns to improve overall performance
When you want to try different budget allocations to ensure your ad budget can cover a full day
When you want to increase for high-performance/decrease for low-performance products or campaigns to optimize your budget or increase purchases
Correct Answer
When you want to increase for high-performance/decrease for low-performance products or campaigns to optimize your budget or increase purchases