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AI-Powered Performance Ads Certification
What kinds of factors contribute to an optimization score recommendation being surfaced in an account?
The results of algorithms which identify the changes that would lead to the largest increase in campaign spending, irrespective of performance impact
When advertisers need to expand their business objectives, recommendations surfaced.
Every type of recommendation is surfaced for every individual and manager account.
Insights gained from machine learning and simulations that identify potential performance uplift based on a marketer’s business objective
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