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Question 63 of 139
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Google AdWords Fundamentals
Your client’s campaign is getting a lot of clicks, but the conversion rate is low. Which approach could help improve your client’s conversion rate?
Increase the average daily budget for the campaign
Broaden the list of keywords to reach more potential customers
Increase the cost-per-click (CPC) bid for low-performing keywords
Make sure the landing page is closely related to the ad
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