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Search Ads 360 Certification

Manage large-scale search campaigns across engines with SA360

218 practice questions

Page 9 of 11

161

Which two methods can be used to pass conversion attributes such as model type, color, and year of production through a Floodlight activity? (select two)Select All Correct Responses

4 answer optionsMultiple correct

162

What occurs when auto-tagging is enabled?

4 answer options

163

What two Floodlight activity group types can be set up? (select two)

4 answer optionsMultiple correct

164

When a Search Ads 360 advertiser is added with a different currency than the linked Campaign Manager advertiser, which product sets the currency for that Search Ads 360 advertiser?

4 answer options

165

Which two segments CANNOT be applied to reporting data? (select two)Select All Correct Responses

4 answer optionsMultiple correct

166

Which two conversion sources can be reported in custom columns? (select two) Select All Correct Responses

4 answer optionsMultiple correct

167

What function do ValueTrack parameters perform?

4 answer options

168

Which level’s settings CANNOT be edited with bulksheets? (select two)

4 answer optionsMultiple correct

169

What metrics estimate conversions that measure user behavior across devices and environments?

3 answer options

170

Which three engines are supported by the Search Ads 360 API? (select three) Select All Correct Responses

2 answer optionsMultiple correct

171

In what order should new entities be created (assuming no campaigns already exist)?

4 answer options

172

At which two levels can URL Templates be set up? (select two)Select All Correct Responses

4 answer optionsMultiple correct

173

What type of bid strategy is supported by the forecasting tool?

4 answer options

174

What bid strategy goal should be used to create a custom strategy with multiple ERS, ROAS, and CPA targets?

4 answer options

175

When Campaign Manager isn’t used as the ad server, what should Search Ads 360 advertisers link to in Campaign Manager?

4 answer options

176

Which two filters are available in the change history report? (select two)Select All Correct Responses

3 answer optionsMultiple correct

177

Bulksheets can be used to complete which two tasks? (select two)Select All Correct Responses

4 answer optionsMultiple correct

178

What level should be used to evaluate performance of a bid strategy?

4 answer options

179

At which three levels can automated rules be set up? (select three)Select All Correct Responses

4 answer optionsMultiple correct

180

What action should be used to pass a conversion attribute (such as shipping cost)?

4 answer options