Search Ads 360 Certification
Manage large-scale search campaigns across engines with SA360
218 practice questions
Page 8 of 11
To both drive conversions and track how those conversions are prompting users to respond, what should you set up in Search Ads 360, along with a data-driven attribution model?
4 answer options
To manage all customer accounts within the main account when using Search Ads 360, what account would you set up first?
4 answer options
What type of account should you set up first in Search Ads 360 so you can manage all your customer accounts within the main account?
4 answer options
To obtain data visualization that includes a more complete view of a campaign, what Google product should be used in connection with Search Ads 360?
4 answer options
Your pet food client wants you to recommend a Google product that can connect with Search Ads 360 to provide data visualization that will offer a more robust view of their campaign. What product should you suggest they use?
4 answer options
How could you segment conversions in Search Ads 360 to determine where sales are coming from, apart from giving full credit to paid search ads?
4 answer options
Apart from giving full credit to paid search ads, your customer wants to know where their sales are coming from. How else might they segment conversions in Search Ads 360?
4 answer options
While working with your retail client, they ask about Search Ads 360’s three key functionalities. What do you say they do?
4 answer options
Your client, a pet shop owner, wants to know how long it takes customers to buy dog food after selecting an ad. What metric in Search Ads 360 should you tell them to follow?
4 answer options
Which three modifiers can be automated by a bid strategy? (select three)Select All Correct Responses
4 answer optionsMultiple correct
Which two column categories appear in formula columns? (select two) Select All Correct Responses
4 answer optionsMultiple correct
Which two conversion sources can be selected in bid strategies? (select two)Select All Correct Responses
4 answer optionsMultiple correct
What feature may be used to report on a specific Floodlight conversion?
4 answer options
What is shown in the “Last sync” details tab? (select two)
4 answer optionsMultiple correct
What is the Search Ads 360 account hierarchy?
4 answer options
What configuration setting eliminates duplicate conversions between advertisers?
4 answer options
What setting should be applied to a Floodlight tag passing offline conversion data?
4 answer options
Which two types of uploads can be made through an sFTP endpoint? (select two)Select All Correct Responses
4 answer optionsMultiple correct
Which three requirements must be met to run a successful ad copy test? (select three)Select All Correct Responses
4 answer optionsMultiple correct
Which two constraints can an advertiser select on their conversion-based bid strategies? (select two) Select All Correct Responses
4 answer optionsMultiple correct