Search Ads 360 Certification
Manage large-scale search campaigns across engines with SA360
218 practice questions
Page 7 of 11
If you update a Search Ads 360 campaign to reflect new audience targets, what can you use to help keep track of those changes?
4 answer options
You learn from your customer, a hat designer, that they just updated their campaigns to reflect new audience targets for a new line of bowlers and fedoras. Within their Search Ads 360 campaign, how can they keep track of those changes?
4 answer options
Within Search Ads 360, what feature should you use to make sure campaign structure, targeting, and creatives are updated automatically to reflect any changes?
4 answer options
One of your customers, the owner of a chain of ski resorts, sells winter holiday rental packages during the colder months. Prices on their rentals changes often based on time of year and availability. Within Search Ads 360, what feature should your client use to make sure the campaign structure, targeting, and creatives are updated automatically to reflect such changes?
4 answer options
If your client asks how to make sure their Search Ads 360 campaigns get automatically updated to reflect the inventory that’s available for purchase, how should you respond?
4 answer options
While chatting with your smoothie-maker client, you learn they’re selling seasonal fruit and vegetable offerings that debut on a weekly basis and are only available while supplies last. How can they get their Search Ads 360 campaigns to update automatically in reflection of the products that are available to purchase?
4 answer options
If your client asks what the preferred window of time is for reviewing the performance of their Search Ads 360 campaign, how would you respond?
4 answer options
Your client creates hand-painted desk calendars. They’re wondering what the optimal window of time might be to review the performance of their Search Ads 360 campaign. How do you respond?
4 answer options
Your client is wondering how Search Ads 360 intraday bidding differs from Google Ads auction-time bidding. What do you tell them?
4 answer options
Google Ads auction-time bidding is different from Search Ads 360 intraday bidding in which of the following ways?
4 answer options
If your retail client wants to use custom dimensions in Search Ads 360 to help them make business decisions, what’s one way to do it?
4 answer options
In Search Ads 360, you’re hoping to use custom dimensions to make some important business decisions. What’s one way to make that happen?
4 answer options
If you want to run all Search Ads 360 ads at one certain time, how would you set that up in your account?
4 answer options
While meeting with your fitness apparel client, you learn they want to streamline their advertising efforts and run all their Search Ads 360 ads during morning commutes. How should you set that up in their account?
4 answer options
To enable Google Ads auction-time bidding in Search Ads 360 (SA360), what data should be shared from SA360 to Google Ads?
4 answer options
Your home goods client wants to know what data should be shared from Search Ads 360 (SA360) to Google Ads in order to kick off Google Ads auction-time bidding. What do you tell them?
4 answer options
Your agency client is wondering what metrics between Search Ads 360 and Google Analytics 4 are different but still complimentary. What’s your answer?
4 answer options
Your client is a busy florist who changes the keywords in their campaign frequently in order to reflect sales from the previous week. Along with their data-driven attribution model in Search Ads 360, what should your client use to make sure their campaigns are updated properly?
4 answer options
If your client often changes keywords in their campaign as a reflection of the previous week’s sales, what would you recommend they use in Search Ads 360, along with their data-driven attribution model, so that the campaigns update correctly?
4 answer options
While working with your agency client, you learn they want to both drive conversions and track how those conversions are prompting users to enroll in their weekly newsletter distribution list. What should you set up in Search Ads 360, apart from your client’s data-driven attribution model?
4 answer options