Your client is looking for a way to compensate for conversion data loss. What’s a short-term solution that can solve your customer’s attribution problem?

Question

Accepted Answer

Use the Google Analytics 4 Assisted Conversions Report to adjust weights of their attribution model.

Answer

Use third-party identifiers to make up for any signal loss.

Answer

Use Marketing Mix Modeling to gain more visibility into cross-channel investment.

Answer

Use enhanced conversions to decrease observable data.