How does Google Analytics 4 address evolving measurement standards and help businesses succeed?

Question

Accepted Answer

It lets businesses see unified user journeys across their websites and apps.

Accepted Answer

It uses Google’s machine learning technology to surface and predict new insights.

Answer

It measures all conversions equally across channels.

Answer

It lets users opt out of data collection and automatically remove their details.

Answer

It has the flexibility to measure many different types of data.