AC
Google Ads Measurement Certification

What’s the practice you’d want to use for turning marketing insights into action?

Increase investment in an underperforming channel.
Shift budgets from well-performing channels to underperforming channels.
Increase the frequency of underperforming ad creatives.
Focus on the right audience for the message shared in that stage of the buying journey.

Correct Answer

Focus on the right audience for the message shared in that stage of the buying journey.

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