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Google Ads Measurement Certification

Master conversion tracking, attribution models, and measurement strategies

372 practice questions

Page 14 of 19

261

By linking a Google My Business account with a Google Ads account, you’re able to create location extensions. Which information can location extensions display?

4 answer options

262

A primary benefit of Google My Business is what it can tell you about how customers behave when they visit your listing. Which Google My Business feature can you use to follow these interactions?

4 answer options

263

What’s the minimum number of locations you can bulk upload to Google My Business?

4 answer options

264

Your Google My Business listing can help customers reach you in a variety of ways. Customers can use a listed address to visit your location. They can also use a phone number to place a call. Which other method, if properly set up, can customers use to contact your business?

4 answer options

265

Google My Business gives businesses a variety of ways to promote their goods and services to users online. What are the key benefits of Google My Business?

4 answer options

266

Well-managed, verified Google My Business listings get five times more views than those that are unclaimed. How can you verify a location in Google My Business?

4 answer options

267

You want to track conversion actions in your Google Ads account to better measure what matters. Place the steps for setting up a conversion action in order, with the first step on top.

3 answer options

268

Which feature should you use to find information regarding specific actions visitors have taken on your Google My Business listing over a given period of time? - Latest Question Answers of Google Certification Exams

4 answer options

269

If you have ten or more locations, you can bulk upload those locations to Google My Business using a spreadsheet that contains five important fields. Match the fields to their descriptions. - Latest Question Answers of Google Certification Exams

3 answer options

270

Jason is running a video campaign and realizes that while his overall views are high, his engagement rates are low. Which three of the following questions could he ask to investigate? Select All Correct Responses

4 answer optionsMultiple correct

271

Hiroko is running a Search campaign for a couple of months and would like to make some improvements. Identify three ways that she can optimize her campaign after assessing performance. Select All Correct Responses

4 answer optionsMultiple correct

272

Which two of the following statements are true about Attribution reports? Select All Correct Responses

4 answer optionsMultiple correct

273

Which two of the following statements are true about conversion tracking? Select All Correct Responses

4 answer optionsMultiple correct

274

Match each of the following conversion metrics that you can use to view conversion data with the correct description.

5 answer optionsMultiple correct

275

Which three of the following are good measurement habits for any individual or company? Select All Correct Responses

4 answer optionsMultiple correct

276

Which of the following attribution models uses machine learning to evaluate individual customer paths?

4 answer options

277

A company that designs coffee mugs wants to see which of their video creatives makes viewers remember their brand best. Which of the following Google tool can they use to find out?

4 answer options

278

Which three of the following actions can improve your conversion rate? Select All Correct Responses

4 answer optionsMultiple correct

279

What can be used to customize how the data is tracked in the Conversions column?

4 answer options

280

Larry owns a dry cleaning business and would like to give his customers every opportunity to reach him. His Google My Business panel provides his phone number, but he knows some of his online customers would prefer to text for information. How can Google My Business help Larry?

4 answer options