AC
Google Ads Measurement Certification

How would you turn marketing insights into action?

By shifting budgets from well-performing channels to underperforming channels.
By increasing the frequency of underperforming ad creatives.
By focusing on the right audience for the message shared in that stage of the buying journey.
By increasing investment in an underperforming channel.

Correct Answer

By focusing on the right audience for the message shared in that stage of the buying journey.

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