Google Ads Measurement Certification
How would a digital marketing consultant describe the Google tag to a new advertiser?
It’s a tag snippet for Google Shopping that’s needed for tracking.
It’s used to deploy and modify both Google and third-party tags.
It will replace Tag Manager, which has less accurate data.
It’s a JavaScript framework, also known as gtag.js.
Correct Answer
It’s a JavaScript framework, also known as gtag.js.