Google Video Advertising Certification
Zane is managing a YouTube campaign for a five-star hotel that competes directly with several other hotels located in the area. The owner would like to use the names of similar hotels as keywords when building the audience for the campaign. What would be the ideal audience solution for Zane’s YouTube campaign?
Customer Match audience
Similar Audience
Affinity Audience
Custom Affinity audience
Correct Answer
Custom Affinity audience