Google Video Advertising Certification
In Google’s ABCDs, what are two recommendations for connecting with viewers? (Choose two.)
Select all correct answers
Use video shots from movies and television shows to get attention.
Force a user into a sign-up or e-mail capture to exit the ad display.
Film ads that have a depressing emotional factor to gain sympathy.
Leverage the power of audio in your ads to lift brand awareness.
Increase your ad’s pacing to capture attention and keep it longer.
Correct Answers
Leverage the power of audio in your ads to lift brand awareness.
Increase your ad’s pacing to capture attention and keep it longer.