You own a small business that sells baseball caps. You’re ready to run your first Smart Shopping campaign that uses a set budget. How does the system allocate budget on a Smart Shopping campaign?

Question

You own a small business that sells baseball caps. You’re ready to run your first Smart Shopping campaign that uses a set budget. How does the system allocate budget on a Smart Shopping campaign?￼

Accepted Answer

Budget is automatically allocated across channels, based on performance. You don’t need to create a separate campaign for each channel.

Answer

Budget is automatically allocated by campaign, so you’ll need to create a separate campaign by channel, and Smart Shopping will optimize budget.

Answer

Budget is manually allocated across channels, based on your channel preference. You have control over the campaign setup while manually optimizing by channel.

Answer

Budget is manually allocated by campaign, so you’ll need to create a separate campaign by channel and budget.

You own a small business that sells baseball caps. You’re ready to run your first Smart Shopping campaign that uses a set budget. How does the system allocate budget on a Smart Shopping campaign?￼

You own a small business that sells baseball caps. You’re ready to run your first Smart Shopping campaign that uses a set budget. How does the system allocate budget on a Smart Shopping campaign?